Text version of the Infographic Social Media

2.5 million total impressions across all channels
64% organic
36% promoted
LinkedIn: 32,598 followers, 594 posts, 751,995 impressions. Most popular: Fatigue and Work (20,769 impressions, 1,843 engagements)
Facebook: 16,453 followers, 622 posts, 259,932 reach, 4,621 engagements. Most popular: Midweek Mental Fitness (7,437 impressions, 14 engagements)
Twitter: 15,185 followers, 591 tweets, 5,276 engagements, 227,318 impressions. Most popular: Day of Mourning (11,011 impressions, 96 engagements)
Instagram: 1,749 followers, 290 posts, 3,428 engagements, 47,770 impressions. Most popular: Poisonous Plants (547 impressions)
YouTube: 1,469 subscribers, 6 new videos, 57,381 views, 319,242 impressions. Most popular: Lifting Objects at Work (17,670 views)